Fern Mallis

Fern Mallis

Fern Mallis is the President of Fern Mallis LLC., a company formed to “advise, consult and create,” working with international and domestic fashion, lifestyle and design companies on branding, image, and creative business strategies.

Ms. Mallis is widely credited as the creator of “Fashion Week” in New York City in 1993 under the auspices of the Council of Fashion Designers of America (CFDA), where she served as Executive Director for 10 years.  7th on Sixth, as it was first known, organized, centralized and modernized the American runways allowing American designers to compete head-on with Milan and Paris, forever changing the global fashion business.  Acquired by IMG in July 2001, Ms. Mallis led new Fashion Weeks in Miami and Los Angeles, Berlin and Moscow, expanded Mumbai, and added Sydney and Melbourne to its portfolio, among others.

www.fernmallis.com